The .MODA Advantage

Large Market Size

Moda means fashion. Literally, in the case of the Italian, Portuguese, Spanish, Turkish and Polish-speaking world, but it is also a term readily recognized in many other languages.

It shares a root and phonetic similarity with the French word for fashion: ‘mode’. As such, it is an industry standard term in use among designers, manufacturers, retailers and the media regardless of language.

Fashion attracts huge media coverage across the board, from television to magazines to social media. The rise of new online platforms such as Pinterest, Facebook and Twitter allow the creators of fashion to talk directly to their advocates, and for their fans to share and spread their designs to a wider audience than ever before.

Retailers

Showcase your latest fashions and bring in new customers

Build your clientele with a .MODA domain. Show them whose labels you wear online.

Manufacturers

Align yourself with the fashion industry and connect with retailers

Be industry chic with a .MODA domain. Reach a wider audience of retailers with a fashionable online address.

Designers

Promote your newest fashion line with an international audience

Follow the new pattern for better business with a .MODA domain. Give yourself a designer online identity.

Fashion-Related Publishers & Content:

With a .MODA web address, your brand is timeless and trending

Click here to start

Value Added Services

The new .MODA TLD appeals to a varied client base, therefore, there will be different levels of technical ability among those who choose to own a .MODA domain.

Many fashion professionals and retails stores who don’t have access to IT capabilities, for instance, will be attracted by value added services such as hosting, site builder tools and email account capabilities provided by companies such as iGateway MS.

The Fashion Revolution will be Socialized

First, music and movies, and now fashion.

Yes, fashion has joined the list with a .moda domain of industries utterly revolutionized by the Internet – and its only just beginning to realize. Back in the day, what was ‘in’ was dictated by the fashion houses and passed downwards from extravagant designer wear, through main street shops to large department stores and the public at large. The power-brokers of the industry were the fashion magazines, and editors were the kingmakers and king-breakers.

The Internet changed all of that. First of all, the fashion houses can now introduce their collections through social media to the widest possible audience. Smaller designers, who once would have struggled to reach thousands, can now find millions in minutes. The same too is true of grassroots fashion. Sites like ETSY expose the public to individual collections – and those designs can be shared through any number of social media websites.

Where’s it all going? Well, Google ‘fashion’ and ‘social media’ and you see hundreds of articles discussing this watershed in the industry: how New York Fashion Week 2014 was as much about social media as schmoozing the Anna Wintours of this world. People power is taking charge of fashion, and fashion has never been more social. And .MODA is perfectly poised to be the place to take this revolution to the next stage.

Premium Domains

Premium .MODA domains are a major opportunity with search aggregation, shopping engines and price comparison sites for fashion all drawing in traffic.

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